RVR

River Collective was founded to serve the medical cannabis community in California. Members of our team come from within the cannabis industry – as master growers, artisans, brokers, vendors, activists, and patients – as well as professionals from the wine and spirits industry who lend their expertise in brand building and operational logistics. We believe in paying fair prices to farmers and we are able to do so by making distribution affordable through economies of scale.

We founded River Collective knowing that we could build a great business serving producers, retailers, and patients, but only if the laws were there to protect us. New laws coming into effect will allow us to move forward collectively as an industry as the Federal Government begins to recognize California as having “robust regulatory controls on paper and in practice, with strong and effective regulatory and enforcement systems.” We view our role in the regulated system as a partner in compliance and a champion for progress.